The world worships busyness.
We admire those who have to always be somewhere, who have work days with endless appointments, who seem to be rushing around constantly working on projects.
They seem more productive.
But is it so?
I think we are deluding ourselves.
The modern world wasn’t created by constant movement, it was created by creative thinking followed by intelligent action.
If we forget about the creative thinking part, we will be stuck trying to get ahead by merely working harder. That’s not only an ineffective strategy, it’s an exhausting one.There are only so many long days you can work before you become permanently tired and your morale sags.
Anyway these days everyone works hard – you can’t get ahead by attempting to out work your competition, you must focus on out thinking them. And to do that you must devote time each and every day to coming up with ideas, rather than just improving the ideas you came up with a few years ago.
Honestly, when was the last time you came up with a really novel idea?
About how to transform your business,boost your personal life or improve the world?
It that questions hurts, it’s time to change how you work.
In one little, but crucially important way.
Spend ten minutes a day with a blank pad of paper and a pen, thinking. That’s right, just thinking.
Of ideas to increase sales. Best Business Marketing ideas for new products. Ideas to improve that relationship. Ideas to change every aspect of your life that you are not delighted with.
It’s only ten minutes, but it can change your next ten years.
If we don’t set a regular time to be creative then our only hope is that we will accidentally come up with good ideas while we’re doing something else.
This happens of course, but it just doesn’t happen enough to be a reliable method. We must make creative thinking a daily ritual, ideally carried out at the same time every day, so that it becomes a firm habit.
Now some of us believe we’re simply not creative, but it’s my experience that everybody comes up with great ideas- if they try to do it regularly.
Like a muscle, the more we use our creativity, the stronger it gets.
And the more we conceive and apply great new ideas to our life, the richer and happier we get.